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Teaching the CORE Way - The 'Sales for Marketers' Course. By Prof. Dr. Laurence Welford.

Teaching the CORE Way - The 'Sales for Marketers' Course. By Prof. Dr. Laurence Welford. For the VisualCORE Event at SRH University, Heidelberg (26-27 Nov 2019). Poster about teaching #marketing.

(If you think that I speak too slowly, just crank-up the play-speed to 1.25x - aka "Red Bull mode").

Overview of how the "Sales for Marketers" course is designed and executed.
Many thanks to the hundreds(!!) of SRH students who have successfully completed this course (in one form or another) over recent years.

This is an educational video, for non-commercial purposes only.

Music by Gramatik:
Permission has been requested.
The Night Hawk:
Check his cool grooves out at:

Students in role-play videos have granted their permissions to appear in this video.




ABOUT SRH UNIVERSITY, HEIDELBERG:

BA Marketing at SRH:


SRH University Business Faculty:

Instagram handle: @hshd_wirtschaft

SRH University, Heidelberg:



THE CORE PRINCIPLE:

Das CORE-Prinzip Playlist:


TEDx Talk on CORE:
Extract of CORE segment:
Complete TED Talk:


HEIDELBERG - The home town of SRH!


#SRH-Heidelberg,Das CORE-Prinzip,#Marketing,#Education,#Sales,Business Education,Teaching Methods,Heidelberg,University,

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