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What if? Using storytelling to connect rather than to convince | Josh Taylor | TEDxSaltLakeCity

What if? Using storytelling to connect rather than to convince | Josh Taylor | TEDxSaltLakeCity Storytelling has always been a means for humanity to learn from each other and evolve, and more recently has been used to persuade or convince others of the truth in a single story. In this entertaining talk, Josh Taylor explores how the power of helping others share their own story can create deeper, more meaningful connections. Josh Taylor is a filmmaker, designer, writer, art director, and creative strategist, but at his core, he is a Creative Change Agent and Business Storyteller. He helps companies in the midst of pivotal change/transformation moments, discover, craft and share their own stories through creative content, experiences, and workshops, in order to help their employees and customers build stronger emotional engagement and human connection to the business and its journey. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

TEDxTalks,English,Entertainment,Connection,Curiosity,Empathy,Exploration,

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