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How RLI's Business Outcomes Focus Led to Successful CRM Initiative

How RLI's Business Outcomes Focus Led to Successful CRM Initiative Headquartered in Peoria, IL, RLI is a specialty property and casualty insurance and surety bond company. With operations in all 50 states from locations around the country and over 50 years of expertise, RLI is focused on finding innovative ways to solve the challenges their customers face. RLI has four distinct surety segments – Commercial Surety, Contract Surety, Energy Surety, and Miscellaneous Surety.

Watch this video to hear how their business outcomes focus led them to a successful CRM initiative.

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